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First, at the individual level, you learn to identify, comprehend, and manage cross-cultural differences between individuals. As global citizens, you learn how to build on these cultural differences and generate new business solutions.

Second, at the business discipline level, the program builds on the core knowledge of business subjects taught in the BSBA core. The IB major will advance your understanding by teaching you the intricacies of the global marketplace and how these affect respective business disciplines.

Finally, the international context helps you identify economic trends and policy shifts in the global landscape. You will be able to understand and respond to the changes of formal and informal institutions of nations and how these changes influence the way multinational enterprises do business abroad.